Music and drinks have always gone hand-in-hand, with a well-crafted pour only amplifying a well-crafted sound. Irish whiskey brand Jameson has long leaned into this chemistry with its crowd-favorite Jameson Distillery on Tour (JDOT) 2025, the perfect destination for music and liquor lovers alike to sip, savor, and support the best of OPM.
From now until December 14, JDOT transforms BGC’s 9th Ave. Activity Center into a playground for discovery — not just of fine liquor, but of the nation’s new favorite artists.
This year’s edition of JDOT levels up by bringing the Jameson Distilled Sounds (JDS) competition to the Philippines for the first time, connecting rising artists to new listeners and some of OPM’s foremost names. With the judging panel being comprised of singer-songwriter Armi Millare, Lola Amour frontman Pio Dumayas, Billboard Philippines Chief of Editorial Content Bret Jackson, and Warner Music Philippines’ A&R Director Kelley Mangahas, the inaugural event becomes a platform for independent, rising talents to make their mark and chart the future of OPM.
“Jameson Distillery on Tour is an invitation to experience the heart of our brand: smooth whiskey, shared moments, and the magnetic energy of music,” shared Anthony Atayde, Head of Marketing – Pernod Ricard Philippines & Indonesia. “And with the first ever Jameson Distilled Sounds happening in the country, we’re proud to champion Filipino artistry and create a space where creativity and community thrive.”
OPM’S RISING STARS
Every weekend, JDOT lights up with high-voltage sets from the Top 10 JDS finalists: Nin, Rachel, Renata’s Rain, Isay, Saint Cooper, Ezra, Jeremy, Angel, Lorenzo, and Abo Cen, with each artist competing for the grand prize.
Beyond the title of the country’s first JDS champion, the winner of the competition receives a career-defining award package including a trip to Ireland, a one-year Jameson endorsement, a year-long Warner Music Philippines record deal, and P1,000,000 in cash.
The competition’s winner is voted by the public here, with voting limited to once a day.
A SPACE FOR EXPLORATION
With a history as deep as its flavor, Jameson brings its Irish legacy to life with immersive guided tours designed to pull back the curtain on the brand’s craft. Discover Jameson’s triple-distilled process, its smooth, balanced flavor, and the artistry behind every bottle in a multi-sensory experience that heightens JDS’ live musical performances. Along the way, guests also have opportunities to purchase exclusive Jameson merchandise, grab bites from Yellow Cab Pizza Co. and Taters, and even challenge their friends to a game of Giant Jenga.
Each guest gets a complimentary Jameson Ginger & Lime cocktail, and attendees who complete the tour can personalize tote-bag stickers as a take-home keepsake. Early arrival is also encouraged, with each day’s first 100 guests getting to try exclusive Jameson-flavored ice cream.
POURS TO TAKE HOME
JDOT is also the perfect place to do some shopping, with an extensive retail area where guests can explore Jameson’s expanded lineup of spirits, including its Irish Whiskey and Black Barrel. Each bottle purchase comes with a free customizable engraving and an exclusive Jameson cap, built for gifting, collecting, or both.
Experience the convergence of music and whiskey at Jameson Distilled Sounds and Jameson Distillery on Tour. For more information, visit Jameson’s official Facebook and Instagram accounts. Share your Jameson experience using the hashtags #JamesonPH and #JDOT2025.
Jameson Distillery on Tour runs until December 14, 2025 at the 9th Ave. Bonifacio High Street Activity Center in BGC.
DRINK RESPONSIBLY.
FOR 18 YEARS OLD AND ABOVE.
Per DOH-FDA-CFRR Permit No. 0987 s. 2025.